Claire, our Wedding and Events coordinator just got back from a – very cold – trip to the Danish capital, Copenhagen. With temperatures of minus 2 ºC outside, it’s just as well she was tucked away in the – relative – warmth of the Bella Exhibition Centre!
As mentioned in a previous post, this is the first time that Sunset Beach Club has invested in a stand at this Scandinavian Wedding Show, showcasing modest wedding dresses; I’m pleased to report that it was a great success! Claire wasn’t quite sure of the reaction we would get and was pleasantly surprised at the fantastic response.
With 104 stands at the show, we were lucky to get a prime spot of real estate with exclusive homes in Sea Pines, Hilton Head;(see photo of stand) our stand was near the main entrance and a catchment area for inquisitive visitors. Another positive point was that we were the only stand from a foreign country which, inevitably, aroused a high level of curiosity.
Although the show was targeted at, soon to be married, brides and grooms – and we had some very interested couples – it also allowed us to market the rest of our hotel’s fantastic facilities and services for regular holidays to the Costa del Sol; we’ll hopefully get a few more Danes coming to enjoy golf and sunshine at Sunset as a result.
Michael Orlien, the Chairman for the Sunset Beach Club owners committee, who is actually from Copenhagen very kindly offered to help Claire at the stand over the weekend and did a fantastic job in helping us sell the Sunset experience (Thanks for your help Michael J). One of the most “talked about” topics at the show was the price of our winter wedding packages……. Visitors to the stand could not believe their great value. They all kept asking if the price we advertised was just for the meal; they were literally gob smacked when they found out it included all wedding day details: Photographer, wedding planner, bridal suite, hair and makeup for the bride….and the list goes on!